Preview 1MB Abstract: Online dating research shows that too much choice and information can lead to low dating options and high post-decision regret. In this online dating research these two constructs related to choice are tested again.
Furthermore, choice-process satisfaction, website usability, partner choice motivations, the memory on partner characteristics and the website evaluation are tested related to too much choice and information in online dating. Results show that more dating options lead to lower satisfaction, high post-decision regret and lower website usability. In addition, when a website design has many dating options, participants prefer an ungrouped website design, while when a dating options design has few dating options, participants prefer a grouped website design.
Finally, participants who saw few dating options on a website design used more words to describe the appearance and information of the date than people who saw many dating options.
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This has become a reality of dating in the 21st century, and while no one wants to know that the person they're seeing has other options in the running, playing. Freaked out by the idea of meeting people IRL? Online dating is a great, non-intimidating way to put yourself out there. Here's where to start. Results show that more dating options lead to lower satisfaction, high post-decision regret and lower website usability. In addition, when a website design has.
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